Altenar Expands Partnership with Swish Analytics for Baseball Betting

Altenar Expands Partnership with Swish Analytics for Baseball Betting

Altenar aims to improve its Major League Baseball betting offerings with new micro-betting options and fast markets through an extended partnership with Swish Analytics. 

Key Points:

- Altenar introduces fast markets and microbetting to its MLB betting options

- The upgrades are part of a continued partnership with Swish Analytics, an authorised MLB data distributor 

- Altenar will expand its platform further for the 2025 MLB season

Supplier Altenar has extended its partnership with Swish Analytics to upgrade its Major League Baseball (MLB) betting markets. 

This development will introduce new features, including fast markets and micro-betting options, aimed at expanding the wagering possibilities for baseball bettors. 

The enhancements build on Altenar’s existing MLB betting products, which already offer same-game parlays, player specials and pitcher lines.  

The addition of fast markets and micro-betting allows players to place bets on specific, real-time outcomes, such as the result of the next pitch or the speed of a pitch.

Swish Analytics, a US-based sports analytics company, has been an Authorised MLB Data Distributor since 2019. The company specialises in predictive data products across major US sports, including baseball, football, basketball and hockey. 

Swish's data capabilities will reportedly support Altenar in delivering accurate and up-to-date information for these new MLB betting options.

As part of its plans for the 2025 MLB season, Altenar will expand its offerings to include live same-game parlays and live player specials.

Dinos Doxiadis, Altenar Sportsbook Product Development Manager, commented: “We have invested heavily to create a great US product. At Altenar we’ve already built a top-tier offering for American football, ice hockey and basketball and this baseball upgrade completes the final piece of the puzzle.”

In August 2024, Altenar launched a new rewards system designed to increase player engagement by offering prize pools for bets on specific events. Additionally, Altenar has expanded its esports coverage through its collaboration with Data.bet, further broadening its range of betting products.

The Bungalow Joins the Boomerang Network

The Bungalow Joins the Boomerang Network

We’re excited to announce that The Bungalow, the iconic bar and lounge, has officially joined the Boomerang Network at both its Long Beach and Huntington Beach locations! Known for its vibrant atmosphere, timeless appeal, and position as a year-round hotspot, The Bungalow is taking customer service to the next level by implementing Boomerang’s cutting-edge Lost & Found platform technology. Now, even when guests unexpectedly misplace their belongings, The Bungalow is ready to deliver a seamless and efficient experience that they’re proud of. 

For years, managing Lost & Found items has been a burdensome task for hospitality venues. Employees are often overwhelmed with locating and returning lost items such as wallets, IDs, electronics, jewelry, and clothing. This manual process not only ties up staff time but can also frustrate customers eager to recover their belongings, leading to an overall diminished experience.

By partnering with Boomerang, The Bungalow is now breaking free from these inefficiencies. Our innovative platform will transform their Lost & Found process into a fully digital, customer-friendly system that improves efficiency, saves time, and enhances guest satisfaction.

“Having such an iconic and timeless group like The Bungalow join us—who continues to be one of the top hotspots year after year—is a fantastic addition to the Boomerang Network,” said Skyler Logsdon, CEO of Boomerang. “We’re excited to make a real impact on The Bungalow team and their guests, giving everyone a seamless, modern, and efficient item recovery experience.”

The Bungalow now stands alongside some of the most prestigious brands in hospitality, travel, sports, and entertainment within the Boomerang Network. These include Universal Studios, Madison Square Garden, State Farm Arena, The Oak View Group, Thorpe Park, The Wave Hotel (Lake Nona), Charleston International Airport, Savannah / Hilton Head International Airport, and so many more.

Partnership with Stake Expands IC360’s Presence in Brazil

Partnership with Stake Expands IC360’s Presence in Brazil

Las Vegas, NV (10/1/2024) —– Integrity Compliance 360 (IC360), the premier sports integrity and compliance technology supplier to the sports betting and gaming sector, is thrilled to announce a partnership with global sportsbook operator, Stake. Introducing IC360's services to Stake's excellent operations will be monumental in raising safety and transparency in the local market.

IC360's cutting-edge dashboard technology and expert analysts will bolster Stake's capacity to identify and prevent fraudulent betting activities. By leveraging real-time wagering data analytics, our team generates comprehensive reports that provide valuable insights for business operations and safeguard stakeholder interests. Furthermore, IC360's adaptive tools are tailored to align with Brazil's unique regulatory landscape, ensuring the highest standards of integrity throughout the region.

“We continue to demonstrate our participation and transparency with integrity bodies throughout the industry, which is reinforced with this decision,” said Dominic Hardcastle, Chief Operations Officer at Stake. “Expanding the existing relationship with IC360 will help to safeguard many more customers."

“This partnership allows our tools and intangible human capital to have widespread international impact,” says Scott Sadin, IC360’s COO. “Stake’s ability to leverage technology to enhance their world-class product will introduce a deeper understanding of integrity to the market, as they continue to excel in the region. Their expertise, combined with our solution, further grows the organization’s mission of strengthening the sports betting and gaming ecosystem.” 

About IC360:

Integrity Compliance 360 (IC360) is a global technology and consultancy powerhouse specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming. Leveraging the combined strengths of U.S. Integrity and Odds On Compliance, IC360’s mission is to set new standards by providing unparalleled services that ensure integrity, transparency, and compliance at the intersection of the rapidly evolving global sports betting market and sports integrity. For more information, visit ic360.io. 

About Stake Brazil:

Founded in 2017, Stake is the world’s leading brand in the betting and gaming category. The platform has risen to cover more than 30 billion bets per year, with now over four per cent of total global Bitcoin transactions carried out via its casino and sportsbook. Stake boasts an extensive global sponsorship portfolio including Canadian superstar Drake, Stake F1 Team, Everton Football Club, UFC and many more.

Media Contacts:

Stake

press@stake.com

IC360:

Scott Sadin, COO

ssadin@ic360.io

Thorpe Park Joins the Boomerang Network to Revolutionize Lost & Found Operations and Enhance Guest Experience

Thorpe Park Joins the Boomerang Network to Revolutionize Lost & Found Operations and Enhance Guest Experience

September 30, 2024

London, UK – September 30, 2024 — Thorpe Park, the UK’s most thrilling theme park and home of feel-good thrills within Merlin Entertainments’ diverse portfolio of over 140 resort theme parks, city-center gateway attractions, and LEGOLAND® Resorts across the UK, US, Europe, China, and Asia Pacific, is excited to announce its partnership with the Boomerang Network to transform Lost & Found operations. This collaboration aims to boost operational efficiency while providing guests with a seamless, stress-free item recovery experience.

Partnering with Boomerang allows Thorpe Park to streamline operations and enhance the guest experience. Lost & Found is now an opportunity to “wow” guests by returning their belongings in a way that creates trust and builds loyalty, turning moments of stress, like losing personal items, into moments of delight.

“Item recovery is one of the most powerful ways to win over your customers,” said Skyler Logsdon, CEO of Boomerang. “Returning a lost item when they least expect it provides an unforgettable experience and great gratitude from the customer. We’re thrilled to expand into the UK market with such an iconic property as Merlin Entertainments’ Thorpe Park.”

Thorpe Park joins a growing list of businesses in travel, entertainment, and hospitality that rely on Boomerang to help return lost items to their customers. This includes Universal Studios, Madison Square Garden, Atlanta Hawks, and many hotel groups and airports like Charleston International Airport and Aeroporti Di Roma, who have all turned to Boomerang to up their game in Lost & Found.

“At Merlin Entertainments, we’re constantly seeking innovative solutions to enhance the guest experience, and our Boomerang partnership is a key example of this ambition. By leveraging Boomerang’s cutting-edge technology, we can ensure lost items are reunited with their owners quickly and efficiently, whether that’s the day of or after their visit, providing peace of mind and an extra layer of convenience,” said Merlin Entertainments’ Head of Guest Excellence, Wayne Burton. Lizzie Tuohy, Park Excellence Manager at Thorpe Park, added, “This innovation allows us to elevate our service standards, demonstrating our commitment to guest satisfaction and making every interaction, even the unexpected ones, a positive part of their day.”

Betfast and IC360 Combine Forces to Expand International Presence

Betfast and IC360 Combine Forces to Expand International Presence

IC360 continues to provide integrity solutions to the Brazilian market in partnership with Betfast

Las Vegas, NV (September 19, 2024) —– Integrity Compliance 360 (IC360), the unequivocal global leader in delivering best-in-class integrity and compliance reg-tech products and services for the sports betting and gaming sector, is pleased to announce a partnership with a dominant player in the Brazilian sportsbook operator industry: Betfast. As IC360 continues to expand its integrity monitoring footprint, Betfast is strengthening its commitment to providing world-class sports betting experiences through advanced technological solutions.

Betfast will utilize IC360’s proprietary dashboard technology as its front-end alerting system, designed to combat nefarious and fraudulent activity within the betting ecosystem. Our team of analysts leverages real-time wagering data to build in-depth reports and conduct investigations, ensuring the market remains secure and safe. These tools are adaptable to regional regulatory standards and will meet the stringent integrity requirements in Brazil.

“Betfast.io is extremely happy to join forces with IC360, reaffirming our commitment to being among the leading operators in the market. This move proves our intent to keep growing with partners who share our values. Integrity and security are core pillars for us, and IC360 delivers everything we need to ensure the best experience for our customers,” says Khatlen Guse, VP of Betfast.

“It is an exciting time at IC360 as we find fantastic partners beyond domestic bounds. Through this partnership, we aim to create an environment that celebrates integrity and fairness as we navigate new local markets,” said Scott Sadin, IC360’s COO. “As our footprint expands in the Brazilian market, we are determined to demonstrate our commitment to safeguarding the integrity of sport, with partners like Betfast that echo the same sentiment.”

###

About IC360:

Integrity Compliance 360 (IC360) is a global technology and consultancy powerhouse specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming. Leveraging the combined strengths of U.S. Integrity and Odds On Compliance, IC360’s mission is to set new standards by providing unparalleled services that ensure integrity, transparency, and compliance at the intersection of the rapidly evolving global sports betting market and sports integrity. For more information, visit ic360.io. 

About Betfast:

Betfast.io has been making a name for itself in the online betting market by offering an intuitive interface that makes navigation easy for bettors of all levels. With humanized support available 24 hours a day, 7 days a week, users can rely on assistance whenever necessary. The platform offers a wide variety of games and sports, in addition to special markets, ensuring options for all tastes and betting strategies. The Pix Fast technology enables fast and secure transactions, providing a smooth and efficient betting experience.

Media Contacts:

Fast Gaming (Betfast)

marketing@betfast.io

 IC360:
Scott Sadin, Chief Operating Officer
ssadin@ic360.io

Michael Schreiber - The New Era of College Sports Marketing: 6 Ways to Drive Marketing Value with Name, Image and Likeness

Michael Schreiber - The New Era of College Sports Marketing: 6 Ways to Drive Marketing Value with Name, Image and Likeness

PRO ATHLETES HAVE been doing endorsement deals ever since Hall of Famer Honus Wagner agreed to put his name on the Louisville Slugger bat in 1904. But for much of the time since, college athletes were denied the same right to benefit from commercializing their name, image and likeness (NIL). So when the NCAA suspended all the old compensation rules on July 1, 2021, it represented a sea change in sport marketing. 

One of the first deals of the new era was a partnership agreement (structured by Playfly) between retail brand PetSmart and Arkansas wide receiver Trey Knox and his dog, Blue. For marketers, endorsements offer many opportunities to create authentic connections between fans and athletes. In fact, data from Vision Insights shows that 75 percent of fans aged 18-34 believe that NIL has a positive impact on college sports. 

So with an already engaged audience, here are six areas where marketers can drive NIL value:

1. Influencer Marketing

Until the rule change, athletes with large social media followings weren’t able to monetize their success — unlike their fellow students. Now, it’s a level playing field and athletes are making smart moves. Among them, University of Southern California star guard Juju Watkins landed an NIL deal with personal finance company NerdWallet to share her financial literacy journey. 

In men’s basketball, Powerade featured NIL athletes for the first time this year when Louisiana State University’s Flau’jae Johnson and USC’s Isaiah Collier starred in a national campaign to promote March Madness. Meanwhile, one of our partners, LSU gymnast Olivia Dunne, is evidence of the kind of money on the table. Dunne is already a millionaire after harnessing the power of her 8.1 million followers on TikTok and 5.3 million followers on Instagram for a number of lucrative NIL deals. 

2. Storytelling and Content

Brands are not only looking for college stars with a good name but also with stories that are contextual to their marketing message. A great example of this alignment is how the softball and baseball tech platform Diamond Kinetics has worked with University of Alabama pitcher Montana Fouts in their storytelling content.  Fouts is providing young players with drills and activities that use the PitchTracker Smart Softball — which captures motion data in real time — to help them monitor their performance. As part of the year-long NIL partnership, the two-time All-American has been using Diamond Kinetics’ sensor-embedded softball in her training and she will be ever-present in content integrated into the app’s programs. 

3. Enhance Existing Campaigns 

For advertisers already supporting college sports, the ability to sponsor an athlete directly adds significant authenticity to their marketing. The Good Feet Store, which specializes in footwear arch support, found the right custodian for its branding in University of Virginia basketball player Kihei Clark. 

In one of the company’s spots, the guard describes how the arch supports give him more balance and stability on the court and free him from worrying about pain. Clark says they are not only a game-changer, but a life-changer. For a brand with an existing association with UVA athletics, the sponsorship has put a face and story to its message. 

4. Regional Flexibility 

The size and breadth of college sports programs allow for national and regional brands to surgically determine where they use athletes to market. For example, United Airlines wanted to promote its nonstop flights to historic football towns like South Bend, Columbus and Baton Rouge. So it chose an NIL deal with then USC Trojans wide receiver Jordan Addison to publicize new point-to-point routes in a digital campaign. 

The airline followed this up by signing USC quarterback Caleb Williams to promote another 127 new routes for the college football season. Alaska Airlines took a similar course when it signed a multi-year partnership with San Jose State University (SJSU) Football. In one social media campaign, players were seen in full gear on board promoting the Spartans’ upcoming Famous Idaho Potato Bowl appearance.

5. Local Campaigns 

While the big NIL deals for nationally recognized college stars get all the press, it is easy to overlook the high volume of local campaigns. Deals that feature athletes with a profile closer to home are important to the local market, sponsors and schools. Many of these partnerships permit marketers to use school branding, typically arranged through multi-media rights management firms. 

Take the partnership between Philadelphia-based Ardent Credit Union and Villanova University’s athletics program. Ardent’s tagline is integrated into the fan experience through its “Grit Makes Great Play of The Game” segments during football and basketball matches. The credit union also features student-athletes in its social media spots as a vehicle to bring financial education and products to local communities.

6. Athletes as Creators 

Whether it’s social media content creation or more formal content production, athletes are now getting behind the camera and in front of it. In one variation on this trend, Spartan football athletes Payton Thorne and Jayden Reed host Campus Cast Live, a second-screen production that goes live on Facebook during Michigan State men’s basketball games. 

Not only are they setting up future career opportunities in broadcasting, but Thorne and Reed are getting paid for their time. This partnership with Playfly includes sponsor integration with the likes of McDonald’s and multiple East Lansing-area businesses. Expect to see more athletes break the “fourth wall” as college sports coverage trades on their unique perspective. 

From NIL to Multiple Zeros

NIL monetization will continue to mature in college sports, and new companies are developing specialized services and technologies to support this ecosystem. There are technical platforms such as Open Sponsorship, which helps with fulfillment of social media campaigns, and NIL portal services like Louisiana State University’s NILSU by WMT. Then there is our own Playfly Max — a service that helps college athletic departments find untapped opportunities to drive incremental revenue. 

It might’ve taken over 100 years for college athletes to be given the right to monetize their marketability, but we can now expect more NIL innovations to come on stream faster than ever.

Boomerang Awarded 2024 Aeroporti Di Roma ‘Call for Startups’ Program

Boomerang Awarded 2024 Aeroporti Di Roma ‘Call for Startups’ Program

Rome, Italy — Boomerang is excited to announce its selection as a winner of the prestigious 2024 Aeroporti Di Roma (ADR) global ‘Call for Startups’ competition. Out of more than 700 applicants, Boomerang is proud to be among the select winners of this prestigious program.

The award brings a transformative partnership with Aeroporti Di Roma, where Boomerang will implement the new Lost & Found platform for Fiumicino Airport, enhancing the customer experience for over 40 million travelers annually. In addition to the commercial partnership, Boomerang could benefit from investment by ADR Ventures and gain access to ADR’s extensive corporate network, unlocking potential collaborations with other forward-thinking airports, airlines, and key players in the travel industry.

Skyler Logsdon, CEO of Boomerang, shared his excitement: “It’s a tremendous honor to be chosen as one of the winners of the 2024 ADR ‘Call for Startups’ program. We’re thrilled to partner with such an influential global player like ADR, and we can’t wait to bring Fiumicino Airport onto the Boomerang Network. Together, we’ll make Lost & Found experiences truly magical for millions of travelers.”

Stefano Alberelli, Head of Continuous Improvement, echoed the enthusiasm: “ADR is excited to award Boomerang with the 2024 ‘Call for Startups’ recognition. Boomerang’s innovative solution is revolutionizing airport Lost & Found workflows and providing a customer experience that businesses in travel can take pride in. We are eager to support Boomerang to become the benchmark platform for item recovery.”

Logsdon spent a few days last week on-site at Aeroporti Di Roma for the award ceremony, which included the ADR team, industry partners, and a demo of the Boomerang solution to the group. A few images of the great event are below.

Stefano Alberelli, Head of Continuous Improvement at Aeroporti Di Roma, echoed the enthusiasm: “ADR is excited to award Boomerang with the 2024 ‘Call for Startups’ recognition. Boomerang’s innovative solution is revolutionizing airport workflows and providing a customer experience that businesses in travel can take pride in. We’re confident Boomerang will become the global go-to platform for item recovery, and we’re eager to support them every step of the way.”

This collaboration marks a significant step in Boomerang’s mission to become the global leader in item recovery. Together with ADR, Boomerang will set a new benchmark for how efficient, effective, and customer-centric Lost & Found can be, putting on a masterclass for the entire travel industry to follow.

Nerd Street Raises $6M Led by Konvoy Ventures

Nerd Street Raises $6M Led by Konvoy Ventures

PHILADELPHIA -- September 20, 2024 -- Nerd Street, a national esports infrastructure and event company, announced today it has raised $6 million in funding led by $5M from Denver-based venture capital firm Konvoy Ventures. Another $1M is coming from strategic investors.

Since its inception in 2016, Nerd Street has been focused on unlocking opportunities and scale for the esports industry through a national network of connected venues known as Localhosts. Nerd Street’s flagship Localhost opened in 2021 in Philadelphia and the most recent location opened in 2023 at Rowan University. This funding will give Nerd Street the ability to grow its collegiate venues and infrastructure business and partner with more universities to open venues like the one at Rowan.

Read more: The best recent events and tournaments at Localhost

Last year, Nerd Street announced it was moving forward with plans to open a Localhost at Albright College, and the company is currently in talks to partner with dozens of other universities to bring high-end gaming venues to their campuses. Nerd Street also has partnered with Temple University to provide a home for its esports program at Localhost Philadelphia and with Maryville University in St. Louis to run a youth summer camp esports program at the university.

Konvoy invests in platforms and technologies that are at the frontier of gaming. As gamers themselves, Konvoy’s partners are dedicated to supporting founders who are building the next generation of gaming companies. In addition to Nerd Street, the Denver-based venture capital firm has recently invested in companies nationwide and across the globe including Ixana, Battle Road and k-ID. Beyond its investments, Konvoy releases a quarterly report on venture capital investments in the gaming industry that has become a must-read for observers of the gaming industry.

"The team at Nerd Street have shown immense perseverance and sheer grit to get to this point,” said Josh Chapman, Managing Partner at Konvoy. “Where others in the gaming venue space faltered, John and his team have shown a tenacity to push through the headwinds and pursue their vision. They have certainly found product-market fit and that's extremely evident, especially with their recent focus on building out gaming venues at universities. This expansion to universities will unlock immense growth not only for Nerd Street as a company, but for the entire competitive gaming and esports industry in the coming years. At Konvoy, we see how big this opportunity is and how Nerd Street's strategy is best positioned and perfectly timed — we believe in a future where Nerd Street has a presence on every campus, in every U.S. city, fueling the growth of esports and competitive gaming at a national scale."

Read more: Localhost partners with Higround to bring new keyboards to Localhost Denver

"There’s no sugar coating it, we went through a brutal two years in survival mode to get here," Nerd Street Founder and CEO John Fazio said. "I’m incredibly proud of our team and the grit they’ve shown as we weathered storm after storm while staying true to our core mission and delivering industry-leading experiences to our consumers. We couldn’t have asked for a better partner in Konvoy given their experience, network, and most importantly their passion for the industry. Together, we’re going to build something that amplifies the entire industry."

About Konvoy

Headquartered in Denver, Colorado, Konvoy’s portfolio spans 50+ investments across the globe, making it a point to continue investing with a global mandate -- including their position as one of the first funds to invest in gaming startups across Africa, such as Carry1st. With $258M AUM, the firm is actively deploying funds from its $150M Fund III, with a specific focus on pre-seed, seed, and Series A gaming companies. Most recently, they contributed heavily to the Series A round of investing (following A16Z’s lead) in k-ID, a safety and compliance technology platform for games. Other notable portfolio companies include Pok Pok, Solsten, Axie Infinity (Sky Mavis) and more.

About Nerd Street

Nerd Street is a Philadelphia-based national network of esports facilities and events dedicated to powering competitive opportunities for gamers at all levels including the youth, high school, collegiate, amateur and pro esports scenes. Founded in 2016, the company promotes greater access to the esports industry, laying a national framework for esports talent development and high-quality gaming tournaments. Through Localhost, its gaming and esports centers across the country, the company provides opportunities for gamers of all ages and skill levels to participate in esports tournaments, camps, team training, private events, and hourly play for a wide variety of video games.

Meridianbet Group Partners with IC360 as Sports Integrity Momentum in Brazil Surges

Meridianbet Group Partners with IC360 as Sports Integrity Momentum in Brazil Surges

This strategic partnership underscores their commitment to integrity in the rapidly evolving global sports betting landscape

Las Vegas, NV (September 17, 2024) —– Integrity Compliance 360 (IC360), the unequivocal global leader in delivering best-in-class integrity and compliance reg-tech products and services for the sports betting and gaming sector, is pleased to announce a partnership with championed sportsbook operator and online games provider, Meridianbet Group Brazil. This collaboration highlights IC360’s mission to serve the sports betting and gaming ecosystem on an international scale.

Through this partnership, Meridianbet Group will utilize IC360’s proprietary dashboard technology and team of analysts to augment their ability to expose and prevent fraudulent and nefarious betting activity. This integration of technology will also aid in protecting the integrity of their operations, as they promote an environment in the Brazilian market that gives their customers a sense of safety and security.

In 2024, expectations for Meridian Brazil operations are set high as the company seeks to capitalize on Brazil’s booming sports betting market. “The Brazilian market is set to be a game-changer for all of Golden Matrix Group, but also for the global gaming industry as a whole. “Brazil is expected to become the third-largest gaming market in the world, and this opportunity marks another key milestone for our company. Brazil’s multifaceted approval process reflects the complexity and scale of this market, and we are excited about the tremendous potential that lies ahead,” says Brian Goodman, CEO of GoldenMatrix Group. The group aims to leverage its extensive international experience, advanced technology, and innovative betting solutions to cater to the unique preferences of Brazilian customers.

“Meridianbet Group is one of the most high-powered players in the Brazilian sports betting market,” says Scott Sadin, IC360’s COO. “We are excited to work with the experts of the local market who understand the importance of integrity. It is our privilege to provide them with the tools to create an even stronger culture of transparency, that together can be modeled and shared with Meridian’s international reach.

About IC360:

Integrity Compliance 360 (IC360) is a global technology and consultancy powerhouse specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming. Leveraging the combined strengths of U.S. Integrity and Odds On Compliance, IC360’s mission is to set new standards by providing unparalleled services that ensure integrity, transparency, and compliance at the intersection of the rapidly evolving global sports betting market and sports integrity. For more information, visit ic360.io.  

###

About Meridianbet Group Brazil:

Founded in 2001 and acquired by Golden Matrix in April 2024, Meridianbet Group is a well-established online sports betting and gaming group, licensed and/or currently operating in 17 jurisdictions across Europe, Africa, and South America. Meridianbet’s successful business model utilizes proprietary technology and scalable systems, thus allowing it to operate in multiple countries and currencies and with an omni-channel approach to markets, including retail, desktop online, and mobile.

About Golden Matrix Group:

Golden Matrix Group, based in Las Vegas, NV, is a leading B2B and B2C gaming technology company utilizing proprietary technology and operating globally across multiple international markets. The B2B division of Golden Matrix develops and licenses branded gaming platforms for its extensive list of clients, and RKings, its B2C division, operates a high-volume eCommerce site enabling end users to enter paid-for competitions on its proprietary platform in authorized markets. The Company attracts the industry’s top talent, with more than 1100 employees across the globe, delivering entertaining and responsible gaming experiences for players everywhere. Leading the global gaming entertainment industry by focusing our innovations in sports betting and online casino technology to deliver an outstanding player experience.

Media Contacts:

Meridian Gaming Brazil LTDA.

IC360:
Scott Sadin, Chief Operating Officer

ssadin@ic360.io

IC360 and Mountain West Renew Agreement

IC360 and Mountain West Renew Agreement

The Mountain West Conference continues to proactively prevent integrity issues with IC360’s technology

 Las Vegas, NV (September 12, 2024) — Integrity Compliance 360 (IC360), the unequivocal global leader in delivering best-in-class integrity and compliance reg-tech products and services for the sports betting and gaming sector, is pleased to announce a continued partnership with the Mountain West Conference. Since the partnership began in the fall of 2023, the Mountain West has worked diligently to serve its member institutions through IC360’s technology to protect the integrity and fairness of competition.

To support these initiatives, the Mountain West utilizes IC360’s integrity monitoring dashboard to detect and combat nefarious and irregular betting activities, as well as ProhiBet, the state-of-the-art prohibited bettor solution. Through the use of these tools, IC360 and the Mountain West provide the highest standard of protection to an elite group of student-athletes, coaches, and administrators.

“As wagering on college sports continues to expand throughout the country, the Mountain West will do everything it can to protect the student-athletes and the integrity of the competition. IC360 continues to be the leader in collegiate sports wagering integrity services and has been an exceptional partner,” said MW Commissioner Gloria Nevarez. “The ability to proactively monitor and have the information and resources to protect student-athletes is a top priority for the Mountain West, and we believe the IC360 team has been invaluable as we navigate this new environment. We look forward to continuing our partnership with Scott Sadin and his team.”

“We are very lucky to extend this partnership with the Mountain West as they continue to be a dominant force in collegiate athletics,” said Scott Sadin, IC360’s COO. “Our technology complements a committed and dedicated staff who aim to create the most high-level environment for their student-athletes. It is our pleasure to provide and operate the best technological solutions available that retain the integrity of sports and promote fairness in competition at the highest level possible.”

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About The Mountain West Conference:

From its inception in 1999, the Mountain West has been committed to excellence in intercollegiate athletics while promoting the academic missions of its member institutions. Now in its 26th season, the Mountain West membership is comprised of 11 all-sport members: the United States Air Force Academy, Boise State University, Colorado State University, Fresno State, University of Nevada, University of New Mexico, San Diego State University, San José State University, UNLV, Utah State University and University of Wyoming. In addition, the University of Hawai‘i and Colorado College participate in the Mountain West as single-sport members in football and women’s soccer, respectively, and Washington State University participates in the Mountain West in women’s swimming and baseball. For more information, visit http://www.themw.com.

About IC360:

Integrity Compliance 360 (IC360) is a global technology and consultancy powerhouse specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming. Leveraging the combined strengths of U.S. Integrity and Odds On Compliance, IC360’s mission is to set new standards by providing unparalleled services that ensure integrity, transparency, and compliance at the intersection of the rapidly evolving global sports betting market and sports integrity. For more information, visit ic360.io.

About ProhiBet:

ProhiBet is a leading provider of encrypted data transfer solutions for the sports betting industry. With a focus on regulatory compliance and data security, ProhiBet empowers sports properties and sportsbook operators to navigate the complex landscape of state regulations related to prohibited bettors. For additional information, visit https://ic360.io/prohibet.

Media Contacts:

Mountain West:
Javan Hedlund, Senior Associate Commissioner, External Communications Strategy
jhedlund@TheMW.com

IC360:
Scott Sadin, Chief Operating Officer
ssadin@ic360.io

Boomerang’s August Recoveries: $314,797 Worth of Lost Items Returned to Owners

Boomerang’s August Recoveries: $314,797 Worth of Lost Items Returned to Owners

August was another strong month for Boomerang, as we helped recover a staggering $314,797 worth of lost items for our customers. Imagine losing something valuable—your phone, laptop, or even a treasured piece of jewelry or apparel. Now imagine the relief when that item is returned to you, avoiding the hassle and financial burden of replacing it. That’s the magic Boomerang and our stellar partners on the Boomerang Network deliver. 

This impressive recovery total underscores the true cost of lost items. If these lost items had not been recovered through Boomerang, the owners would have collectively spent over $300,000 to replace them. Instead of going through the hassle of repurchasing these items, customers were able to get their valuables back quickly and easily, saving time, money, and stress.

Every item recovered represents not just a tangible object returned but also a moment of trust and satisfaction between businesses and their customers.

As Boomerang continues to grow, we look forward to helping even more people avoid the financial burden of replacing lost items and making sure every lost item has the best chance of being returned.

Join the Boomerang Network today and be part of this incredible story of recovery, trust, and value.

#FoundOnBoomerang

FDU Partners with IC360 to Establish New Integrity Standards

FDU Partners with IC360 to Establish New Integrity Standards

Las Vegas, NV (September 10, 2024) — FDU and Integrity Compliance 360 (IC360) are pleased to announce a comprehensive partnership designed to support and enhance FDU Athletics. FDU will utilize IC360’s prohibited bettor technology, ProhiBet, to further raise the standards of integrity in competition and provide a top-tier student-athlete experience.

ProhiBet’s advanced fully encrypted decentralized cross-monitoring and notification platform is designed to safeguard sports integrity and ensure adherence to state-specific regulations. ProhiBet will play a pivotal role in preventing specific individuals such as athletes, coaches, league officials, and administration from engaging in prohibited sports wagering.

The partnership will also allow for educational training for student-athletes, coaches, and administration staff, via IC360’s proprietary e-learning platform. These training modules deliver intuitive educational content, including topics such as the NCAA wagering policy and guidelines, geolocation, eligibility, relevant IC360 case studies, and lived experience stories to assist student-athletes and staff in navigating the ecosystem. Each of these tools provides the utmost degree of preparation and protection that combats nefarious, suspicious, and fraudulent wagering activities.

"In a world where sports gambling is as prevalent as ever, it is crucial for us to educate and protect our student-athletes," said FDU Senior Associate Vice President/Director of Athletics Brad Hurlbut. "We are proud to partner with IC360 as their commitment to this mission is directly reflective of our core values at FDU.”

“FDU is a partnership that we are thrilled to announce, as our technology perfectly complements their dedicated staff, who are committed to creating an exceptional environment for student-athletes to thrive in,” says Scott Sadin, IC360 COO. “In working together, we will emphasize the importance of implementing advanced technological solutions that maintain sports integrity.”

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About FDU Athletics:

FDU is home to 21 NCAA Division I teams. A member of the Northeast Conference, the Knights have had tremendous success in the classroom, in athletic competition as well as giving back to the Bergen County community. FDU became the first school in Northeast Conference (NEC) history to win championships in women's volleyball, women's soccer, and men's soccer in the same season (2022). In 2023, the Burgundy and Blue also became the first NEC school to win two games as a 16-seed in the NCAA Men's Basketball Championship, including an upset over top-seeded Purdue. As a result of its incredible 2022-23 season, FDU placed 92nd in the Learfield Director's Cup, the first NEC program to finish in the Top 100. In 2024 Salif Mane captured the Triple jump title at the 2024 NCAA Track and Field Outdoor Championships, went on to win the gold medal at the Team USA Olympic Trials, and compete at the Paris Olympics. Since 2019, FDU has won 15 conference titles across men's soccer, men's tennis, men's basketball, women's basketball, women's indoor track & field, women's bowling, women's golf, and women's volleyball. Off the field, FDU student-athletes were recognized for their efforts in the community by winning the NEC Building Communities Award in both 2020 and 2024. In addition to recent championships, FDU holds five additional national championships, three in sport of women's fencing and two in women's bowling.

About IC360:

Integrity Compliance 360 (IC360) is a global technology and consultancy powerhouse specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming. Leveraging the combined strengths of U.S. Integrity and Odds On Compliance, IC360’s mission is to set new standards by providing unparalleled services that ensure integrity, transparency, and compliance at the intersection of the rapidly evolving global sports betting market and sports integrity. For more information, visit ic360.io.

About ProhiBet:

ProhiBet is a leading provider of encrypted data transfer solutions for the sports betting industry. With a focus on regulatory compliance and data security, ProhiBet empowers sports properties and sportsbook operators to navigate the complex landscape of state regulations related to prohibited bettors. For additional information, visit https://ic360.io/prohibet.

Media Contacts:

FDU Athletics

Charles Carbonetto, Director of Media Relations

c.carbonetto@student.fdu.edu

IC360
Scott Sadin, Chief Operating Officer
ssadin@ic360.io

IC360 Partners with Brazino777, Continuing International Expansion in Brazil

IC360 Partners with Brazino777, Continuing International Expansion in Brazil

Las Vegas, NV (September 5,2024) —– Brazilian sports betting and online casino operator, Brazino777, is now working alongside the global leader in integrity monitoring solutions, IC360, to promote a local market that values a healthy wagering environment for their customers. This partnership is another step in IC360’s continuous international expansion efforts, and further grows the organization’s state of the art global alerting system.

Brazino777 will have access to IC360’s proprietary dashboard technology, the front-end alerting system to all fraudulent and nefarious betting activity. IC360’s investigations team of expert analysts will perform 24/7 due diligence to enhance their ability to leverage real-time data to detect anomalies and utilize comprehensive wagering reports. These tools are highly adaptable to the regulatory standards and practices of the region and will meet the integrity requirements and expectations associated.

The Country Manager of Brazino777, Bruno V. Geraldini, expressed great enthusiasm about the new partnership: “We are excited to announce our collaboration with IC360, a global leader in integrity monitoring. This partnership marks a significant milestone for Brazino777, allowing us to leverage cutting-edge sports integrity technology that will further strengthen our commitment to a secure and transparent betting environment. With IC360’s ongoing support and access to their advanced analysis and reporting tools, we will be equipped with the highest standards to detect and prevent fraudulent activities, ensuring a fair and reliable betting experience for our customers. This collaboration not only reinforces our market position but also raises our operational standards to meet and exceed regulatory expectations in Brazil.”

“Brazino777 is an active player in the Brazilian sports betting market,” says Scott Sadin, IC360’s COO. “With their extensive knowledge and familiarity in the local market, we can establish even higher standards for integrity in Brazil. It is with our advanced technology and their expertise and revered customer experience, that we can demonstrate our commitment to sharing our integrity monitoring tools throughout the world, as part of our organizations vision.”

Epoxy partners with leading TV OS platform provider to create a best-inclass personalized user experience for its customers

Epoxy Partners with Leading TV OS Platform Provider to Create a Best-In Class Personalized User Experience for its Customers

Epoxy.ai Hyperpowers TiVo with AI

PHILADELPHIA PA, August 29, 2024 – Epoxy.ai the (Artificial Intelligence) AI and Machine Learning personalization software provider is proud to announce their partnership with TiVo regarding the release and integration of new AI powered sports products and services that provide TiVo customers with the convenience of a daily menu of sports scores, match ups, betting odds, infographics and more.

The features, developed by AI and Machine Learning personalization software provider Epoxy.ai (“Epoxy”), are unique to the market and underscores TiVo’s ongoing commitment to continually strive to provide their partners with exceptional premium sports experiences.

The new service will be integrated into TiVo metadata solution and is available via the TiVo OS platform. Enhancing discoverability and engagement around live and scheduled sports. This partnership represents the first step in partnership of Epoxy and TiVo to provide best in class personalized holistic sports experiences across the expansive TiVo partnership network.

Chris Reynolds Epoxy CEO “We are very excited to extend our AI platform into the streaming and managed video space, through our collaboration TiVo. This continues our long-standing commitment to innovation across the entire fan engagement experience.”

About Epoxy.ai

Epoxy.ai is an AI/ML-based personalization technology company providing tools that help sports leagues, betting companies and media entities develop new forms of customer acquisition, engagement and retention. Focused on making every experience unique to the end user, its market leading products put player engagement at its heart, boosting acquisition and retention on a global scale. With a combination of off-the-shelf plug and play components, as well as a suite of licensable and easily integrated API’s, Epoxy.ai has established itself as the one of the market’s most advanced AI-based engagement platforms, servicing the likes of AWS, Kambi, Playtech and NASCAR

About TiVo

TiVo brings entertainment together, making it easy to find, watch and enjoy. We serve up the best movies, shows and videos from across live TV, on-demand, streaming services and countless apps, helping people to watch on their terms. For studios, networks and advertisers, TiVo targets a passionate group of watchers to increase viewership and engagement across all screens. TiVo is a wholly-owned subsidiary of Xperi Inc. Go to tivo.com and enjoy watching.

About Xperi Inc.

Xperi invents, develops, and delivers technologies that enable extraordinary experiences. Xperi technologies, delivered via its brands (DTS®, HD Radio™, TiVo®), and by its startup, Perceive, are integrated into billions of consumer devices and media platforms worldwide, powering smart devices, connected cars and entertainment experiences, including IMAX® Enhanced, a certification and licensing program operated by IMAX Corporation and DTS, Inc. Xperi has created a unified ecosystem that reaches highly engaged consumers, driving increased value for partners, customers and consumers.

©2024 Xperi Inc. All Rights Reserved. Xperi, TiVo, DTS, HD Radio, DTS Play-Fi, Perceive and their respective logos are trademark(s) or registered trademark(s) of Xperi Inc. or its subsidiaries in the United States and other countries. IMAX is a registered trademark of IMAX Corporation. All other trademarks and content are the property of their respective owners. Forward-Looking Statements

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Fortë Partners with Vibes Music to Bring Popular Music to Fitness Streaming

Fortë Partners with Vibes Music to Bring Popular Music to Fitness Streaming

Partnership elevates workouts with the integration of licensed music

Fortë and Vibes Music have announced a new partnership that will bring popular tracks from artists like Taylor Swift, Ariana Grande and Drake to the Fortë fitness streaming platform. This collaboration will integrate over 2 million fully licensed songs into Fortë offerings, enhancing the music experience for users during live and on-demand workouts.

The partnership addresses a common issue in the fitness streaming industry, where many platforms have been limited to generic, low-energy music due to the complexities and high costs associated with licensing popular songs. With this new agreement, Fortë aims to elevate the user experience by providing workouts that feature well-known, high-energy music, which is expected to boost engagement and satisfaction among users.

Lauren Foundos, CEO of Fortë, emphasized the importance of this collaboration for the fitness industry. 

“This partnership enables brands to create the most premium fitness app for their community with cutting-edge technology and music, which will set them apart from their competition,” she said.

Denise Imbesi, CEO of Vibes Music, echoed this sentiment.. “We couldn’t be more excited about this electrifying partnership,” she stated.

The integration of popular music through Vibes Music will be available across Fortë’s branded websites, mobile apps and TV apps, which are widely used by fitness studios, gyms and influencers. These platforms offer a range of features, including live and on-demand video content, two-way video, wearable integrations, and real-time dashboards. The addition of popular music is anticipated to further enhance these offerings, making workouts more immersive and enjoyable.

This development marks an advancement in the fitness streaming market as the industry continues to innovate and adapt to the growing demand for high-quality, engaging digital fitness experiences.

DeShawn Hanika Partners with IC360

DeShawn Hanika Partners with IC360

Hanika shares his story through educational initiatives provided by the leaders of sport integrity 

LAS VEGAS, NV (August 20, 2024) – Integrity Compliance 360 (IC360), the leading global technology and consultancy firm specializing in comprehensive integrity and compliance solutions for sports, sports betting, gaming, and iGaming, has announced today its new partnership with standout college football tight end, DeShawn Hanika. This collaboration will feature Hanika in an all-encompassing educational initiative spearheaded by the IC360 team.

IC360’s Gambling Awareness and Sports Integrity Program; is designed to educate young athletes, coaches, and support staff about problematic gambling behaviors and sports betting-related concerns that may threaten the integrity of the game. It emphasizes the importance of understanding these risks to promote a fair and safe sporting environment for everyone involved.

Hanika worked alongside IC360’s Education Team to create video content that will be circulated and built into the enhanced on-site presentation and digital education platform. His feature in the curriculum will have widespread impact and will certainly resonate with student-athletes on an intense level. Hanika is also committed to speaking engagements where he will be face-to-face with athletes and administration to share his story and be a resource for others.

“DeShawn’s willingness to share his experience and articulate the impact his wagering investigation     has had, and continues to have on his career, relationships and wellbeing will provide a current and unique example to NCAA athletes across the collegiate landscape,” said Mark Potter, Co-Managing Director of Education and Training at IC360.

“This partnership with IC360 is a chance to turn my experience into a valuable lesson for others,” said Hanika. “Some student-athletes might believe that betting on separate sports poses no risk, but my wake-up call can be a crucial educational moment to help others understand what’s at stake and prevent similar pitfalls. I appreciate IC360 for giving me the platform to spread my message and contribute to positive change.”

“We are proud to partner with DeShawn and provide him with a platform to share his experience and build on IC360’s vision to pioneer a new standard in integrity training and education integrity training within the sports industry," said Scott Sadin, IC360’s COO. He continued, “By blending lived experience solutions with cutting-edge technology, we're not just raising the bar—we're redefining it. Our commitment to fostering integrity through comprehensive education sets us apart as the foremost authority in safeguarding the integrity of sports betting worldwide.” 

Conference USA Extends Partnership with IC360

Conference USA Extends Partnership with IC360

Conference USA will continue to utilize IC360’s bundle of world-class sports integrity solutions

 Las Vegas, NV (August, 13, 2024) —Conference USA announced a renewal to their all-encompassing partnership with Integrity Compliance 360 (IC360). IC360 will continue to provide CUSA with access to their proprietary integrity monitoring technology and prohibited bettor solution. The conference is also offering member institutions the opportunity to opt-in to educational services both on-site and on a propriety e-learning platform, which contains an audit tracking system for visibility on course progress.

The integration of the ProhiBet solution provided by IC360 uses cutting-edge technology that provides a secure and transparent method for sports properties, both professional and collegiate, and sportsbook operators, to ensure that athletes, coaches, and school administrative staff remain compliant with the intricate web of state regulations that govern sports betting activities.

"This partnership holds great significance for us as we navigate the complexities of sports betting," Conference USA Chief of Staff/General Counsel Scott Hays said. "Given the uncertainties surrounding gambling in collegiate athletics, IC360 remains integral in ensuring game integrity and protecting our campus community. This renewal underscores our commitment to proactively addressing potential illegal activity, while also providing vital education and safeguarding measures for administrators, coaches, student-athletes and officials.”

"Conference USA is a partner that we have great excitement in working with," says Scott Sadin, IC360's Chief Operating Officer. "The conference-wide dedication to ensuring the highest level of integrity in their competitions and athletic departments exemplifies what it means to be a partner of IC360. We look forward to continuing to enhance the culture of excellence that CUSA and its student-athletes and staff bring."

Boomerang Named As Top Startup Poised to Shake Up the Sports Industry by Business Insider

Boomerang Named As Top Startup Poised to Shake Up the Sports Industry by Business Insider

We’re excited to share that Boomerang has been recognized by Business Insider as a top sports startup poised to revolutionize the sports industry, according to industry-leading VCs and investors!

Skyler Logsdon, CEO of Boomerang, is incredibly proud of the team for earning this prestigious recognition. Boomerang has become essential for sports venues, ensuring that item recovery is seamless and effective for both businesses and customers. We have proven our effectiveness with some of the most iconic and forward-thinking companies in sports, setting the standard for how Lost & Found should be managed. The rest of the industry has taken notice, and we’re quickly onboarding more and more venues by the week who join the Boomerang Network to become cutting-edge, efficient, and effective in handling found items.

To read the full Business Insider article, click here.

Big Sky Conference Renews Partnership with IC360

Big Sky Conference Renews Partnership with IC360

The Big Sky Conference will continue to utilize IC360’s expertise in Sports Wagering Monitoring

Las Vegas, NV (August, 6, 2024) — The Big Sky Conference has renewed its comprehensive and long-existing partnership with Integrity Compliance 360 (IC360), Commissioner Tom Wistrcill announced today. IC360 will continue to provide the Big Sky with access to its proprietary integrity monitoring technology, which analyzes various data sets to proactively identify any irregular contest-level officiating and wagering patterns

“The Big Sky is proud to continue our longstanding partnership with the unequivocal industry leader in sports betting surveillance and gambling compliance,” Wistrcill said. “Our membership and conference office staff have always found Matthew Holt and his trustworthy team to be invaluable and dependable as we -- alongside everyone else in college athletics -- navigate this increasingly prominent space in a thoughtful and intentional manner.”

 “We are thrilled to continue working with the Big Sky Conference,” said Matthew Holt, IC360’s CEO & Co-Founder. “Their commitment to upholding the integrity of their competitions is precisely what we look for in our partnerships. We look forward to further bolstering their safeguards by providing them with the best integrity monitoring solution in the world. Through initiatives and collaborative efforts like these, we will continue to ensure the fairest and safest environments for student-athletes across the country.” 

IC360 Selected to Develop Centralized Self-Exclusion Platform for Ontario

IC360 Selected to Develop Centralized Self-Exclusion Platform for Ontario

Through a successful joint bid, IC360, together with partner IXUP, have been selected by iGaming Ontario to implement a world-class centralized self-exclusion solution

Las Vegas, NV and Toronto, ON (August 1, 2024) – Integrity Compliance 360 Inc. (IC360), the global leader in integrity, compliance and regulatory technology products and services for the sports betting and gaming sectors, is pleased to announce that iGaming Ontario has selected IC360 to develop North America’s first centralized self-exclusion platform for the Ontario iGaming market.  IC360’s successful bid is a partnership with IXUP Limited (IXUP), operator of Australia's BetStop national self-exclusion register.

IC360’s successful bid further cements the company as an industry leader for the development of reg tech solutions. This centralized self-exclusion will join IC360’s other innovative solutions such as its prohibited betting solution ProhiBet, its industry-leading integrity monitoring dashboard and PlaybookAI, the industry’s most robust regulatory library and research tool.

“IC360 is excited to work with iGaming Ontario to implement a platform with the highest standard of responsible gambling solutions to one of the world’s leading gaming jurisdictions,” said Eric Frank, IC360 President. “This selection underscores our commitment to excellence and innovation, and it validates the hard work and dedication of our entire team.”

“Delivering solutions for responsible play is a critical element of the reg tech ecosystem and we look forward to working with all stakeholders to deliver the best self-exclusion solution to protect players in Ontario,” added Matt Holt, IC360 CEO.

Al Watson, IXUP CEO said, “We are thrilled to be partnering with IC360 to deliver a world-class solution to iGO. This project serves as a proof point for the best-in-class compliance technology and responsible gambling expertise that our combined teams provide.”

Together, IC360 and IXUP will provide Ontario with a cutting-edge self-exclusion system designed to support players’ decisions to self-exclude while also protecting their privacy. Through this centralized system, players will be able to self-exclude from all regulated iGaming sites in Ontario at once. The selection of IC360 and IXUP comes as a result of a competitive bidding process (Centralized Self-Exclusion (CSE) Solution, iGO # 026-23). 

"This project reflects our ongoing commitment to build on the existing player protections here in Ontario. With IC360’s tech-first expertise in betting integrity through ProhiBet and IXUP’s demonstrated success with BetStop in Australia, we’re confident they will help us build a robust self-exclusion system for Ontarians who decide to take a short or long-term break from gambling,” said Martha Otton, iGaming Ontario Executive Director. "We look forward to working with IC360, IXUP, OLG and our operators to develop a centralized self-exclusion program for Ontario’s igaming players.”

The new self-exclusion system will include features such as: 

• Integrate seamlessly with all regulated Ontario igaming operators’ systems, including OLG.ca. 

• Provide anyone 19+ with easy access to create and manage their self-exclusion profile. 

• Implement identity verification, registration, renewal, and reinstatement processes that are intuitive, simple, and offer supporting resources.